2012 International Hotel Investment Forum

Starwood Suite

Over 2,000 people from over 70 countries gather at the International Hotel Investment Forum (IHIF) in Berlin every year. Held at the InterContinental Hotel Berlin, the three-day event is packed with deal-making, networking opportunities, insightful panels and presentations and engaging exhibitions showcasing companies from across the global hospitality industry.

The Starwood Brand Design team's design completely transformed the entire existing restaurant space at the Kaminzimmer Intercontinental Hotel in Berlin, Germany to create excitement and buzz.

The space's design was inspired by the idea a Mission Control room / laboratory where Starwood's innovation and design is created.